Siriwan Chai
Former growth analyst focused on invite programs and partner attribution across Southeast Asia.
About
Devsignalpoint is an application analytics advisory focused on referral programs. We are based at 370 Banmoh Road in Bangkok’s Wangburapha district.
Why we exist
Invite programs fail quietly when attribution is vague. Partners get overpaid, underpaid, or ignored. We sit with product, growth, and partnerships to write rules that match how customers actually arrive—and to instrument those rules so dashboards stop arguing.
We do not sell a tracking platform or process payments on this site. Engagements are scoped advisory work with clear deliverables: audits, schemas, scorecards, and office hours.
People
Analysts and advisors who live in referral measurement day to day.
Marcus Hale
Designs tracking plans for invite and reward journeys that survive product redesigns.
Pimchanok Lee
Builds partner scorecards and fraud checks for programs that reward real customers.